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Wuhan ‘the Land of Peach Blossoms’ Sales Gallery

Design Practice:

SWS Group

Project Title:

Wuhan ‘the Land of Peach Blossoms’ Sales Gallery

Project Location:

Hubei, China

Design Practice Location:

Shanghai, China

All project descriptions are provided by SBID Awards entrants.

This case takes ‘Peach Blossom Land’ as the preface, which constitutes a little-known landscape or secret place. The long scroll hidden in the secluded forest is unfolding slowly, leisurely and tactfully, which leads people to explore the scene and paves a landscape tour for people shuttling through the prosperous city. Condensing the essence of traditional context, inheriting the etiquette of the central axis confrontation, and infusing a school of mellow and ancient charm in the mountains and rivers. Drawing on the form and meaning, spirit and grace of the oriental aesthetics, in the return and extension of the tradition, the roof is transformed from the peak as the prototype with modern techniques; deducing the space style, creating the experience of emotional resonance with the audience, and achieving the combination of the heart and environment that people have been pursuing.

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