With the rapid development of the world, complex and multifaceted information hinders people’s cognition of the essence. Sunny Neuhaus Partnership (SNP) aim to inspire the simple life, where they can enhance beautiful existence and soothe the restless mind. The masters in the field of fashion, food, literature and design expand the thinking for this case. Based on the logic of “first restore life, then design space” with “pure aesthetics” as the purpose, SNP designers show the pure love of life of the new generation.