Red Bull Office Egypt
All project descriptions are provided by SBID Awards entrants.
Eklego Design built ‘The World of Red Bull’, a walk through a 350-square-metre office space interpreting the brand diversity of one of the leading global giants and most popular energy drinks worldwide. Red Bull is perceived as a young lively brand, through the various activities and distinctive events it brings to the public such as sports, music, culture and art. The design concept is based on reflecting the core values: pride, courage, creativity and innovation. Eklego created an office that enhances the brand’s beliefs; an office design that fuses the many cultures within the Red Bull organisation and where each space is identified by a unique feature.
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