Hershesons Harvey Nichols
London, United Kingdom
All project descriptions are provided by SBID Awards entrants.
Following the successful opening of Hershesons ‘one-stop beauty’ flagship in Fitzrovia, the brand has now launched their greatly anticipated new site in Harvey Nichols, Knightsbridge, London. Much like the vast, 5000 square foot space opened on Berners Street last year, this super salon is a one-stop shop for its customers’ beauty needs. Rejecting conventional ideas surrounding the traditional salon model, it’s now the turn of the Harvey Nichols location to experience the new concept, but of course with its own iterations. Led by the vision of Luke Hersheson, gpstudio, working alongside architect Racheline Michaels, were tasked with creating a beauty destination offering far more than just hair services, with a café, nail bar, pedicure station, VIP rooms, treatment rooms and much more.
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