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150 Bishopsgate

Category:

CGI & Visualisation Finalist

Design Practice:

MSMR Architects

Project Title:

150 Bishopsgate

Project Location:

London, United Kingdom

Design Practice Location:

London, United Kingdom


All project descriptions are provided by SBID Awards entrants.

Pan Pacific London appointed MSMR to create high quality visualisations as part of its marketing strategy for the launch of London’s first 5* Pan Pacific Hotel. This commission resulted from MSMR’s prior involvement in the interior design of the wider One Bishopsgate Plaza development – a mixed-use, 42-storey tower in the heart of the City of London, designed by PLP Architecture.

MSMR was also appointed as lead designer for the hotel’s corporate suite, as well as being lead designers for the interior fit out of 160 residential apartments. Additionally, working with concept designers Yabu Pushelberg, MSMR has provided executive architect services for the hotel’s interior fit-out.

All images have been created by extracting the 3D geometry from the project’s live Revit model. Further details and pro modes have been added in 3ds Max. Final views have been rendered in 3ds Max with V-ray, and further enhanced in Photoshop.

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